We track who the search actually names.
For each trade and suburb in southeast Wisconsin, who surfaces when a customer searches, on Google, in the directories, and now inside AI assistants, and what the businesses that show up have in common. Sourced, dated, and honest about its limits.
How we build these
Each report runs the searches a real customer would, in an incognito session, and records who appears across Google’s Map Pack, the major directories (Yelp, Angi, Thumbtack), and the answers AI assistants give to the same questions. We name businesses only as they appear in the public sources we cite, we never publish a negative claim about a named business, and every report is a dated snapshot, not a live scoreboard. The patterns are the durable part; the exact names move week to week.
Want your trade and town covered next? Or want to know why you’re not on one of these yet? Ask on a free call — checking where you stand is the first thing we do anyway.